SEO Content Marketing 101

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20 Great YouTube Video Ideas - shot of someone recording

20 Creative YouTube Video Ideas You Should Use in 2021 If you’re looking for YouTube video ideas to make an impact on YouTube or other platforms, you’re in the right place. Videos are a powerful tool for marketing and advertising, but unfortunately, there’s no secret formula for being successful with videos. What there is, however, is plenty of opportunity for success if you can be creative, authentic, and target your proper audience. It’s no surprise that there’s been a spike in YouTube video consumption over the past years. 73% of adults in the U.S use YouTube and, on average, each YouTube visitor spends 11m 24s per day watching videos. Many of these are ones suggested to them by the YouTube algorithm, once they’ve stopped watching the original video they selected.

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Another reason YouTube viewing has spiked is that consumers stopped limiting themselves to TV and started consuming videos in other ways; primarily via YouTube, though there are other popular video streaming platforms. The entrepreneurs who take the lead are those who know how to use the online medium to make creative and appealing content. That is, not just sell products and services. Do you want to ride this wave, but don’t know exactly how?

As Einstein said….. What's for Dinner

This is my new content.
I have an opinion about this post… etc

Source: neilpatel.com/blog/youtube-video-ideas/

4. Advice and Tips Videos Tips videos are insights or recommendations, usually filmed with one person talking into the camera and demonstrating, that may help improve consumers’ lives, be it on a personal, professional, or business level. Would you like an example? The article you are reading right now. It could be adapted to an audiovisual format. In this case, I myself would be in the video, offering tips about ideas for your YouTube videos. I would show you demos for each tip, and I’d be talking you through each one. Easy to understand, right? To be successful when recording YouTube videos with tips, don’t forget to think about what will make life easier for your audience and base your tips around these ideas. This could involve apps, sites, strategies, behaviors, or simply creative ideas, like this one.

Source: neilpatel.com/blog/youtube-video-ideas/

8. DIY YouTube Videos DIY means do it yourself. While it sounds like one of those passing trends, this is a video idea that usually works well, because it’s teaching someone how to do something by themselves. This could involve anything from crafts using recyclable materials to digital content templates, for example. However, to make this kind of video, you must have mastered the subject of the video. If you show you can’t do the thing you claim to be an expert on, or you can’t work your own product, your customers won’t be able to trust you. After all, showing you can’t teach a user how to do something can be bad for your image and the image of your business.

Source: neilpatel.com/blog/youtube-video-ideas/

15 Tips to Get Backlinks It’s time to get strategic and create a backlink request plan that gets into the mind of other site owners. Here are some tips to get you closer to more yesses. Here are 15 effective tips for getting more backlinks for your website: 1. Understand What Site Owners Are Looking For Some sites get links just because they pitch themselves well. On the flip side, even sites with amazing content that can’t pitch themselves well don’t get backlinks. This is why you have to nail this part of your request. Like every part of marketing, it’s about knowing what your audience is looking for and speaking to that in your request. If you only talk about how amazing you are and miss the key points of what they are looking for, you’re likely to be overlooked. The next few tips will cover some of those things site owners look for.

Source: neilpatel.com/blog/how-to-build-backlinks/

5 YouTube Ad Types If you’re unfamiliar with YouTube, their primary advertising format is known as the TrueView ad. Before we can understand the value of skippable in-stream ads, we need to take a closer look at YouTube’s TrueView ad approach.  TrueView ads were created to solve a massive problem. Before TrueView ads, users lacked any meaningful way to control their advertising experience. Without a way to meaningfully interact with the content, ads ran the risk of being both frustrating and irrelevant.  YouTube was hoping to present itself as a valuable advertising platform, but its original approach to advertising severely limited the effectiveness and efficiency of brand marketing efforts. No brand wants to waste precious time and money selling to viewers who simply aren’t interested. Here’s the simple explanation: Your brand only pays for TrueView Ads when viewers watch for at least 30 seconds, watch your entire video, or interact with your ad via call-to-action (CTA).

Source: neilpatel.com/blog/how-to-use-youtube-ads-to-grow-your-business/

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