Jeff Hunter: The Rise of AI and the Impact on Influencers

What happens when a corporate project manager bets big on AI before the world catches on? Meet Jeff Hunter — a digital pioneer who turned skepticism into success by founding a leading AI company and building a loyal online community of over 3.4 million people.

From Corporate Life to Digital Impact

Jeff’s journey began in the traditional corporate world, where he worked as a project manager. Craving more freedom and impact, he transitioned into entrepreneurship — first launching a virtual assistant business, and later taking a leap into the world of artificial intelligence.

Despite lacking formal AI credentials, Jeff defied industry gatekeeping and created the first-ever AI certification program for consultants. This bold move unlocked opportunities, boosted his credibility, and led to widespread recognition.

Introducing AI Persona

As his ventures grew, Jeff made a strategic decision to separate his AI initiatives from his VA business, forming a new company: AI Persona. The goal? Help businesses leverage AI to improve content creation, marketing, and team productivity.

“AI isn’t here to replace people. It’s here to amplify what we do,” Jeff emphasizes.

He believes AI can transform how businesses operate — yet, most companies still haven’t integrated it into their daily workflows. Through AI Persona, Jeff is helping close that gap.

The Power of Building a Community

Jeff’s influence is no accident. His Facebook group alone reaches 3.4 million users, and he attributes much of his success to consistently building and nurturing his audience.

He urges entrepreneurs and creators to:

• Stay authentic

• Build real relationships

• Provide consistent value

These principles, paired with smart AI implementation, create a powerful foundation for influence and business growth.

Using AI to Scale Content and Social Media

In the interview, Jeff dives deep into how he uses AI tools to:

• Generate engaging content

• Monitor and analyze social media performance

• Optimize his message for growth and impact

He also touches on the future of work — exploring how AI will reshape jobs and the importance of training people to use these tools effectively.

Key Takeaways

• You don’t need a tech background to lead in AI — just vision, action, and resilience.

• Authenticity and community-building are essential to long-term influence.

• AI tools can dramatically enhance marketing, content, and team efficiency.

• The future belongs to those who learn and lead with AI — not fear it.

🎥 Watch the full video interview above for insights that could redefine how you approach digital influence and automation.